Marketing and communications professional with a solid and diverse advertising/public relations background in challenging and dynamic organizations. Strong healthcare, hospital and physician communications experience.
Proven abilities and successes in media and public relations, crisis communications, market analysis/forecasting, strategic planning and budgeting, brand development/nomenclature and market research. Background in building customer relationships and brand identity programs, media buying, digital marketing, internal communications and physician relations. Outstanding leadership, presentation and writing skills.
Specialties: Experienced with academic, community, public and faith-based health systems. Also very familiar with communicating in heavily unionized environments, and with all aspects of crisis communication and PR. Strong background in media relations, including experience as a Public Information Officer and corporate spokesperson.