If you’re a sports fan of any sort, you are probably attuned to the comings and goings of professional athletes. From the NFL draft to the MLB trade deadline, teams are continuously analyzing the skills and stats of players in an effort to figure out what it might take to have a winning season. Oftentimes, with all of the prospects and projections, you can’t tell the players without a scorecard!
As healthcare strategists, we may also long for a similar scorecard to help us turn potential opportunities into real winners. That’s why Anne Arundel Medical Center (AAMC) in Annapolis, Maryland, created its own unique scoring system to identify gaps in the continuum of care and build a consensus for strategic initiatives.
Pinpoint Gaps. Prioritize Opportunities.
In a nutshell, AAMC’s multi-step process includes:
- Developing a visual depiction of the care continuum.
- Identifying existing providers/services as well as any gaps;
- Ranking strategic opportunities based on key criteria; and
- Narrowing the list down to five key initiatives and creating business plans for each.
Develop Your Own Winning Game Plan!
In the January/February 2016 issue of SHSMD’s Spectrum magazine, Josh Jacobs, vice president of strategic planning and marketing/communication at AAMC, and Paula Widelite, chief strategy officer at AAMC, share how their healthcare system was able to effectively address the sometimes difficult task of business planning—and get everybody on the same page—by focusing on a few achievable initiatives from a myriad of possibilities.
SHSMD Members: read the full article, What’s the Score.
Nonmembers: to read the full Spectrum article, join SHSMD.