Hello! I’m the President and CEO of Northlich, an independent strategic marketing and advertising agency that lifts business results with creative ideas that inspire people to action. I’m also the author of www.TheFemFactor.com, a blog that explores the ways hospital marketers can effectively reach and communicate with their most important consumers.
Northlich’s proprietary strategic process is rooted in behavioral science and applied to the industries where we have a clear understanding of our clients’ complex, enterprise-wide marketing challenges. We focus on healthcare with Stratos, our healthcare consultancy, and we also serve clients in the restaurant, food, CPG, financial services, loyalty and B2B industries.
Our targeted audience model reaches and engages people on their path to action. We begin with our client’s business challenges and then develop relevant insights to produce unexpectedly fresh creative thinking that achieves results.