Behavioral health, encompassing both mental illness and substance abuse, is taking a more prominent seat in the C-Suite as hospitals and health systems respond to increasing community needs. Planning, marketing, and communications leaders are just as affected by these issues as CEOs and CFOs. Learn from a group of seasoned professionals working diligently within this discipline to enhance the knowledge and awareness within their organizations, within the healthcare profession, and within their communities. The importance of behavioral change, financial implications and community relations are key components to gaining support from your stakeholders.
This course will consist of four (4) live webcasts, additional resources (articles, checklists, templates, case studies), and discussion board assignments. Completion of all discussion board assignments will result in a Certificate of Completion.