Designing and Building a User-Centered Website

Starts:  Mar 5, 2018 12:00 AM (CT)
Ends:  Apr 20, 2018 12:00 AM (CT)
It’s one of the largest and most complicated, political, challenging and critical projects today’s marketer can tackle: designing and building a user-centered website. In this six-week course, veterans of a large website launch will share insights from their journey that may help you avoid roadblocks, plan for the unexpected and ultimately find your way when you set out on a similar course.

Hear from Northwestern Medicine—and get a bonus case study from Mayo Medical Laboratories—about the opportunities and learnings they experienced, the obstacles that challenged success and the valuable “in the trenches” insights that helped them reach their goals